About Us - Why Taurus
Why Taurus
Here Are The Most Frequently Asked Questions About Us
Q: What differentiates Taurus from other financial advisors?
A: As our tagline goes, “Wall Street Knowledge. Boutique Experience”. What really differentiates us are two things: Knowledge that we possess, and the experience that we deliver to our clients.
The biggest differentiator is the knowledge from years of experience in handling complicated investment products and tax situations. Many of our clients are extremely financially savvy, e.g., hedge fund managers, CPAs, investment bankers, and tech firm executives, etc. Yet they still find our knowledge adds tremendous value to them, especially with equity compensation (RSU, ISO, NQSO), concentrated positions, trusts, complex investments, and businesses.
The second differentiator is the experience we deliver to our clients. Out of all our clients, 95% of them we have never met in person. However, fortunately we helped them tackle their financial problems so well that they decided to stay with us.
Q: Who are your typical clients? Do you have any income or asset minimums?
A: Is there a hard minimum? No, but generally the clients who benefit the most from our services are the ones with an annual family income of $0.5 million to $2 million and a total asset of $5 million to $30 million. Many of them are either big firm employees with large equity compensations and complex investments, or small business owners and professional practitioners.
Additionally, our team is trilingual in English, Mandarin, and Cantonese, so it is no surprise that many of our clients are within the Asian heritage.
Q: Do you turn down clients?
A: Yes. We only work with clients who are:
- Willing to build a trusted, long-term relationship with us;
- Being open minded, receptive to new ideas;
- Being clear minded, able to think logically and rationally.